Who We Are
Practitioner Experience
Advice from people who have done the work, not just studied it
Integrity
Transparent recommendations even when they're not the easiest path

Partnership
Embedded collaboration with client teams, not detached reports
Result Orientation
Measurable operational and cost outcomes, not vanity deliverables
Get inspired by the people who move businesses forward
Founder & Managing Director
Mike Simms
- Chief Procurement Officer, Microsoft
- Founder, Simms Group Consulting
- Co-Founder & COO, Sivuno
- Operating Advisor, Cambridge Capital LLC
- Global Business Management, Crane/ELDEC
- Founder & Co-Chair, Indirect Procurement Council
- Board of Directors, Kirkland Performance Center
- Fractional CxO, Strategic Advisor, Board Member
- Keynote Speaker
Principals
Patrick Decker
- Microsoft Procurement Executive
- Domain Expertise includes: Technical Services, Software & Cloud Services, Consulting Services, Strategic Enterprise Partnerships, +.
- Public Sector Experience, including City Council Member, Planning Commissioner, Tax Advisory Chair, & County Charter Commissioner.
- University of Washington - Chinese Language & Literature; Chinese Political Science
Partners
Phil Goatley
- Founder, Transworld Business Advisors – Tucson
- Founder, Creating Legacy Enterprises Inc
- Global Customer Service & Support Leader - Microsoft
- Certified John Maxwell Coach
- Circle of Excellence, Cloud Leadership - Microsoft
- Small Business Owner/Operator - US & New Zealand
- Masters Certification – IT Infrastructure Library (ITIL)
- Masters degree in Information Systems Management – Massey University
Jeff Lyon
- Author of The Exceptional Middle Manager
- Management Mentor
- Global Operations, Customer Support, Customer & Partner Experience Leadership Roles - Microsoft
- Customer Service & Support Leader - Attachmate
- Assistant Vice-President - Bank of America
- Vice-President, Retail Operations - Pacific Bank
- Board of Directors, Kirkland Performance Center
Ed Montague
- Founding Chief Operating Officer — New Zealand Green Investment Finance (NZGIF)
- Principal Advisor — New Zealand Treasury
- Deputy Lead — Social Investment Agency (SIA)
- Director — PwC New Zealand
- Equity Analyst and Operations Manager— IBIS Global Media Hedge Fund (London)
- Strategy & Corporate Development — O₂ plc (UK)
Bryce Smith
- Chief Procurement Officer and Vice President - International Gaming Technology
- Sr Director Strategic Sourcing, Application Development & Test Category Director, Xbox PCBA Commodity Manager - Microsoft
- Thermal Solution Commodity Manager, Memory Senior Buyer - Intel
- Senior Buyer Mechanical & Electronics - Quinton Instruments
Misty R Pacheco-Brown
- Accountant/Business Manager - The Simms Group
- Accountant/ Administrator - Project Rebirth Ministries Mexico
- Accountant/Administrator - Plain Gospel Mission
- Bookkeeping Expert - Intuit
- Accountant/Bookkeeper - Green Tax & Business Advisors, LLC
- Accountant/Bookkeeper Lead - Clear Profit 365, Inc
Mark Wootton
- Leader for Worldwide Contact Center Outsourcing - Microsoft Global Outsourcing
- Leader for Worldwide Microsoft Supplier Program, Global Strategic Supplier Management Program & Microsoft Services Engagement - Microsoft Global Procurement
- Various Leadership Roles in Customer Success Account Management & Services Support - Microsoft UK
















